Official Public Relations Agency of the World Football Summit


World Football Summit (WFS), the biggest platform dedicated to the football industry, has appointed APO Group as Official Public Relations Agency in Africa.

The football industry holds a global economic value of well over US$200 billion, with a significant portion of this revenue concentrated in Europe. By increasing the visibility of the World Football Summit in Africa, APO Group aims to actively contribute to the growth and development of the business of sport across the continent.

APO Group and the World Football Summit are completely aligned in our vision for raising the profile of the game in Africa, creating new networking and business opportunities, and ultimately driving growth in African economies.”

APO Group operates at the very heart of sport and business in Africa. It has extremely strong credentials in the football industry as the pan-African Public Relations agency of FIFA, and the Official Partner of French football club Olympique de Marseille’s African programme, OM Africa.

It is also the Official Public Relations Partner of Rugby Africa; Strategic Partner of the Olympic Movement in Africa (ANOCA); the pan-African Public Relations Agency of the NBA and the Basketball Africa League; and the Official Partner of the International Sports Press Association (AIPS).

Read the press release